A brand identity for internal training within
the Civil Service. The PSG programme
comprises of four curriculum areas.
the Civil Service. The PSG programme
comprises of four curriculum areas.

A brand identity for internal training within
the Civil Service. The PSG programme
comprises of four curriculum areas.
the Civil Service. The PSG programme
comprises of four curriculum areas.




The guidelines website helped internal teams
understand the new style. The simplicity of the
brand was reflected in the site's ease of use.
understand the new style. The simplicity of the
brand was reflected in the site's ease of use.

As part of the brand identity, all PSG
material is constructed using a four-part grid.
This grid can be horizontal or vertical.
material is constructed using a four-part grid.
This grid can be horizontal or vertical.

